The 6th Sense

Another Win for Virgin America.

Another win for Virgin America at the 2010 OMMA Awards

NEW YORK, Sept. 30, 2010 – New York City has literally been taken by storm with a tornado watch and a flurry of events affiliated with Advertising Week. Monday was a celebratory day for us here at Rokkan, with two of our biggest projects named finalists at the 2010 OMMA Awards, and another win for the latest redesign of VirginAmerica.com for Website Excellence in Travel & Tourism.

A look at VirginAmerica.com when we first launched.

A partnership that started at the launch of the airline in 2007, Virgin America and Rokkan set the precedent of booking air travel, pushing the traveler’s needs at the forefront of the design while maintaining Virgin’s unique brand image and experience. Now, just three years since the date of launch,VirginAmerica.com accounts for over 70% of the company’s total multi-million dollar sales and continues to grow their fleet alongside their popularity.

The redesign, Virgin America 2.0, gave a facelift to the previous site with even more focus on a faster, transparent booking process and connecting flyers with Virgin America through social networking and rewards.

We are honored and proud to work with such an influential company with an altogether innovative and likeminded approach to creating great user experiences. Congratulations to both Virgin America and our team here at Rokkan for another major success. Keep flying!


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