The world of agencies is divided. There are those large agencies that are modernizing from within, overcoming the challenges of getting buy-in from so many different parties. Smaller agencies have their own set of challenges, often trying to accomplish too much at once. Hear from two agencies that come from different perspectives but share the same set of challenges.
Moderator: Jack Marshall, staff writer, Digiday @jackmarshall
Speakers: John Noe, CEO, Rokkan @rokkanmedia
Julian Zilderbrand, svp/global digital director-technology activation group, Starcom MediaVest Group @JZilderbrand